Knowing others is intelligence; Knowing yourself is true wisdom. Mastering others is strength; Mastering yourself is true power. —Lao Tzu
“An extensive training tool designed to reach all learning styles, this work is based on sound learning theory and is a remarkable combination of practical and theoretical. It will be of value for many trainers in many contexts.”
—DR. JAMES E. ZULL, author of The Art of Changing the Brain and From Brain to Mind: Using Neuroscience to Guide Change in Education
For any trainer who needs easy-to-apply strategies that are grounded in solid research, ENGAGE: The Trainer's Guide to Learning Styles offers a hands-on guide to understanding learning styles. It includes a four-step model for engaging all learning styles in any learning situation. The book integrates both the art and research-based science of strong instructional design reaching all learning styles with activities, tricks, and tips that are proven to boost skills quickly.
Filled with illustrative examples and online companion resources, the book explores the brain research that lays the foundation for the book’s 4MAT® model and includes activities and strategies that can be applied for each step in the process. ENGAGE also gives the reader access to an online version of the 4MAT® Training Style Inventory. The results of the assessment give a strengths score in four key training roles.
About the Author
Jeanine O’Neill-Blackwell is a leading expert on brain-based learning design
and delivery and President/CEO of 4MAT 4Business®, a training and consulting
company that helps entrepreneurs and thought leaders scale success by
designing and packaging their expertise into engaging curriculum and content
they can share with others. She is the author of the Amazon #1
bestseller, Engage, The Trainer’s Guide to Learning Styles and co-author of Hold On, You Lost Me! Using Learning Styles
to Create Training that Sticks.
The client results her company generates through the learning experiences
they design earned Jeanine ranking as one of the Top 40 trainers, coaches and consultants in the world
alongside some of the most admired business thinkers including Tom Peters, Gary Hamel and Marcus
Buckingham. The 4MAT® model she shares for reaching everyone, every time when you teach and present
has been adopted by some of the world’s most recognizable brands including Aveda, Estée Lauder, Cabela’s
Sporting Goods, and Princess Cruises.